Formatting to Improve Readability

Whenever people ask me about the importance of document formatting, I am reminded of a tip that one of my lecturers gave way back in my first year of University. She was advising us to put some thought in to how we presented our assignments. She encouraged us to use...

Writing winning content

  When we are bidding in a competitive market, it’s not enough for us to have a smart solution and a sharp commercial offer – we also need to persuasively and compellingly present our offer through our formal submission. After all, the formal submission is the...

Writing content that SCORES

Here’s a simple truth about tendering: having the best product, best solution and best price doesn’t guarantee you a win. The winning tender is the one that is formally and objectively assessed as being the best value for the client. Therefore, to win a tender you...

Writing tip: active v passive voice

In tendering, passive voice is to be avoided. (See that? I started off with a great example.) Active voice… passive voice… what does it all mean? And does it matter? Whether a sentence uses active or passive voice comes down to who is doing the thing in the sentence....