Another tender opportunity lands on your desk. This must be the fourth one this month. Who has time to do it? Financial year is looming and how are your sales figures looking? You really need to win this one but you wonder if it is worth the effort when you win so few. Help!

Ask yourself these questions:

• Have you won your last 3 tenders or submissions?
• If not, what feedback did you receive?
• Do you know your tender weaknesses?
• Do you know your tender strengths?
• Do you know what you have to do to improve your quality enough to win the next 3 tenders?

Aurora Marketing’s Tender Improvement Process (TIP) helps you achieve two outcomes:

1. Improve your success rate (win!)
2. Streamline your tendering process so it’s less painful and time consuming.

When we help clients with tender improvement, we firstly audit a selection of their previous tenders (both successful and unsuccessful) and review their current tendering approach and methods so that we can produce a ‘scorecard’ that outlines the strong areas but also identifies the weak points.

Then, we present a benchmark report which distills our STAR Framework and our experience across dozens of industries and hundreds of successful tenders into a summary of tendering best practice that relates specifically to your business. This report will give you a roadmap and a plan to streamline your tender processes and increase your success.

Lastly, we can work with you to fully customise our Aurora Marketing STAR Framework specifically to your organisation. This involves tailoring our tender processes, precedents, tools and systems to your team’s specific needs. As part of this step, we also roll-out a full training program that covers culture change, coach-the-coach and STAR Tender training for the full team.

Auditing your current methods can help you ensure that every one of your tenders hits the mark and has a better chance of getting you over the line. Tendering takes too much time and costs your company too much to produce an ineffective submission. You might as well not tender at all – so make every tender count!

Leann Webb